How To ROCK YOUR NETWORK MARKETING BUSINESS in 2016 (Session 2)- Promote Your Product and Profit In Network Marketing
Hey there rock stars, it’s Sarah “Rockin” Robbins–network marketing leader and author of the best-seller “Rock Your Network Marketing Business!”
Are you ready to ROCK YOUR NETWORK MARKETING BUSINESS this year?! I know I am! To help you start strong, I created a simple, systematic FREE “back to basics” series (which will launch weekly in January) for my fellow network marketing Rock Stars (it’s good for any company–any product–any pay plan!)
Be sure to subscribe to our newsletter so you don’t miss them live when we launch, as we will be covering important topics such as: PLANNING your year (get week 1 of 4 on last week’s blog here), PRODUCTS and how to promote them (which is this week’s topic), PROSPECTING to rock your recruiting (week 3), and the POWER OF DUPLICATION–how to build BIG in network marketing, mlm, direct sales(week 4).
This week we focus on PROFITING WITH PRODUCT SALES (watch the video, then check the notes below for a summary, and a BONUS TIP! Don’t mind the video says 2015, oops!)=>
Here are 5 ways that I love to ROCK my customer base (language and tips are found in the video above):
1) Personal events: host regular events in your home. Ask friends to host one for you as you “expand your business in their area”.
We aren’t a party plan company, but when I started my business, I hosted some events in my home to share the products and the opportunity. I knew if I had limited hours, I would rather spend 1 hour of my time in front of 10 or more people, opposed to talking to one person on the phone for an hour! It was a great way to build my business fast! When I saw the success, I began calling my friends and family saying, “I have a business that’s growing in your area, and I would love to meet new people. Would you be willing to host an event for me? You invite your friends, I will do all the work. I’ll even throw in free product (or my discount on the product) as a thank you”! This expanded my audience, increased my exposure, and helped me to secure more customers and leads for my business.
2) Do team events: Coffee & Conversations or Cocktails & Conversations. Customer Appreciation Events or Vendor Events…
Once a month my local team and I did Friends, Family, and Customer Appreciation Events. We would do them at a winery and do a “leave the aging to wine and cheese” event or a “cocktails and conversations”. Some are having them in home. We would focus on sharing product stories, doing product demos, and doing fun drawings. And of course, we mentioned the opportunity and shared our business success stories too! Our friends, family, and customers would come and bring their friends! These fun events would pack the room for us & give great results!
Tradeshows- when I started my business I looked for every occasion to get in front of a lot of people. I would go online and search for events at schools, churches, local networking events, etc. If the booth was under $100, I was “in”! I would have a raffle to collect leads for my email list, draw them in through the raffle and have quality conversations, and always generated product sales and interested prospects for the business.
3) Gift it–Raffle it–Auction it–at every occasion.
I am always looking for ways to get our products in people’s hands—whether it be the holidays, someone’s birthday, or as a thank you. I know if I can get them on the product, they’re hooked! Plus it’s an open door to a conversation about my business in the future when I follow up with them!
4) Leverage Social Media (get my FREE social media training for network marketers HERE).
5) Sample it–and don’t forget to collect digits and FOLLOW UP!
When you’re out, give compliments, ask a lot of questions, and network! Have a normal conversation. Before you leave: “I’ve loved chatting with you today and want to leave you a little gift. I wanted to share some products with you that I am in love with! I know you’ll love them too. There are instructions on how to use them. If you promise you will use them, I promise I will follow-up and stay in touch! Today is Sunday. I will call you on Tuesday to see how you love them. What time works best for you?” Exchange info, schedule a time to follow up, and FOLLOW UP!
Develop your own “referral rewards” program- that rewards your customers and contacts for referring people on to you for the products, or the opportunity—or even if they’d be willing to host an event for you to help you to expand your audience.
I’d be sure to tell your customers and contacts that you’re always looking for referrals for the business, and for people who’d like to join the on the products…and then tell them what you’re willing to offer for their referrals, whether it be a small product that you can fulfill through your personal order, or whether it be cash back from your commission as a “finders fee”.
And then let them know you’re expanding in their area, and would love to get to know more people. Say something like: “I’m expanding my business in your area and would love to meet more people! Would you be willing to host an event for me? It would just take an hour of your time, you invite people, I’ll do the work, and I’m happy to throw in some of your favorite products as a thank you.” If they host that event, when people are signing up, another trick is to ask them: “Are these folks coming in under you or under me? Now’s your chance to join me”! My business partner Karen did this and developed a whole new leg in her organization!
Use your discretion on how much you’re willing to give for referrals who join you on the products or the business, or if someone hosts an event for you—but don’t forget, referrals can be very rewarding! Some of my strongest consultants came from referral sources! In fact, my personal business partners Emily & Tim are both top leaders in our company. I met Emily through my sister Emily. My sister wasn’t interested in our business, but I asked her if I could share more with her about what I was doing, in hopes that she could lead me to someone. I further explained there would be referral rewards for her if she did! She agreed, I shared more, and I gave her some ideas of what to email out and a few brief blurbs to post on FB. One day, she posted a few sentences on FB about my business and my success, asking people if they wanted to learn more. A gal at our gym messaged her back, came to one of our meetings, and joined me! Today, she’s risen to the top of our leader board, has earned over $10,000 in bonuses with the company on top of her commissions, and also served on our company’s advisory board! The best part? Emily and Tim have become two of our best friends!
As you can see, referrals can be very rewarding! So get out there and share your rockin referral rewards with everyone!
Have tons of fun this week on your quest for new customers–now go out there, and get an army full of them!
Who’s ready to ROCK your network marketing business?! *SHOUT OUT* below! I’d love to hear from you!
Here’s how I can help you make it your best year ever:
For daily inspiration and business insights, follow me on Facebook.
For weekly training, subscribe to my YouTube show.
For a training using simple systems for big success, read Rock Your Network Marketing Business.
For COMPLETE business transformation, get my POWER PACK for ROCK STAR RECRUITERS, which includes ALL of my rockin’ resources and trainings at the best possible price for any product, any plan, any network marketing/ direct sales/ MLM company!
Rock on Rock Stars! Here’s to a ROCKIN’ year!!!
Like this? Please share it with your ROCK STARS! – Sarah “Rockin” Robbins
Who is Sarah Robbins? The #1 earner in her company and one of the world’s leading network marketing distributors. She is also the author of the best-selling book ROCK YOUR NETWORK MARKETING BUSINESS that you can purchase here.
If you wish to subscribe to Sarah’s newsletters for more FREE, GENERIC training for all MLM, direct sales, & network marketing professionals, you may do so here, and get a FREE BONUS VIDEO=> https://sarahrobbins.com/free-video/